Soul and Company

Motion design studio / creative direction & consultancy

WASHINGTON NATIONALS 'GRITTY'

stadium graphics + CREATIVE DIRECTOR + motion director

Project Brief

For this game intro, we aimed for a grittier, tougher vibe. We employed bold typography to forge a hybrid world, blending striking footage, photos, and dynamic gameplay in a 2D/3D space. The brand messaging was seamlessly integrated into the design. Using design as our primary tool, we composited players and crafted sleek graphic transitions to smoothly connect different moments. Additionally, we filmed stunning live-action vignettes that transitioned in and out of the graphic world, giving key players a rockstar treatment with dramatic lighting.

 

CREDITS

Creative Director and Motion Director: Maryam Shines

Client : Washington Nationals

Live Action Director: Stash Slionski

Designers: Brian Walsh, Matteo Fornabio

Service: Creative Direction, Post Production, Design and Animation, Edit

Category : Motion Design, Art, Creative Direction

 

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